LAUSANA, Switzerland – The IOC has signed an agreement of $ 3 billion with its former transmission partner of the United States NBC for the 2034 Salt Lake City Olympic Games and the 2036 summer games.
The International Olympic Committee said in a statement On Thursday, the agreement elevates Comcast NBC Universal to be a strategic partner instead of only a media rights holder.
NBC signed its Most recent Olympic Rights Agreement In 2014, covering each summer game and winter games until 2032. That was valued at $ 7.75 billion.
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